Gaana App Advertising In India – OTT Advertising In India


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Digital App Advertising on Gaana App


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Why Advertising On Gaana App in India

Gaana is India’s largest commercial online music streaming app and website offering songs in 21 Languages. Gaana provides the latest Bollywood, Hollywood, and regional music tracks online to its users.

Now, the local brands of India can also advertise on Gaana App & can reach millions of local people with the utmost ease. Moreover, the cost of advertising on Gaana App in India is so reasonable & affordable that it has now been entitled to be the best local targeting digital media in town to opt for advertising your product or service.
Moreover, Gaana is Indian largest commercial online music streaming app and website that offers thousands of hours of original music tracks, podcasts in 21 languages according to your region from the leading Music Producers and Publishers. Gaana App Advertising has developed such sturdy brand equity that this advertising media is trusted by brands, both established and upcoming.

When it comes to reaching the local audience of India, Advertising On Gaana App In India seems to be the best option that targets the local audience in their homes & gives your brand a strong positioning equal to advertising on National Television Channels. The Ads on Gaana are played in such a manner that it is broadcasted to the user when he/she is engaged the most. Advertising on Gaana in India Combines the power of TV and Radio-like engagement with digital-like segmentation. Segmentation can be done on various parameters like Identity-Based Targeting, Interest Profile Targeting, Advanced Targeting including the remarketing tools, a lookalike audience, custom audience, etc.

Advertising on Gaana App is a dynamic medium of branding and is used by various brands to reach their TG(Target Group). Gaana is India’s best online music streaming app whether it is the latest song, podcast or audio program, Gaana App has covered it all under one app. In the world of OTT Advertising, In-App Advertising is doing wonders for brands, whether the aim is to reach the target audience or get app installs.

There are majorly two types of ad types available to advertise on the Gaana App in India:

  1. Audio Ads
  2. Display Ads
  3. Video Ads

Audio Ads: One of the most famous ad setups in the Gaana App is Audio Ads. A 20-second skippable after 5 Second audio spot is played at the start of any song or program with a full banner.

Display Ads: As the name indicates, these ads give your brand the space to drive installs on your app, visit your product, or contact you. These ads are of two types, i.e. Ads with Images and Ads without Images. These ads work based on CPM (Cost Per Mile). Display Ads can be run on two price models, i.e. Impressions and Clicks.

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Video Ads: Video Ads are the best when you want to create brand awareness through a short message video about your product/service. Video Ads are also of two types, i.e. Bumper Ads and Mid Rolls Ads. Video Ads work on two price models, i.e CPM(Cost Per Mile) and CPCV(Cost Per Completed View)

  • Bumper Ads: Bumper Ads are placed before the main program or event starts. These Bumper Video Ads are of 6 seconds or less depending on the app.
  • Mid Rolls Ads: Mid Rolls Ads are placed in between the main program or event. These Mid Rolls Ads are of more than 20 seconds. This ad medium helps the brand to increase awareness and boost up its recall value by advertising an engaging story video of its product/services.

Clubbing Gaana Advertising plan with other media plans like Television AdvertisingRadio AdvertisingCinemas Advertising & Outdoor Advertising gives your brand 360-degree coverage over your targeted audience.

Advertising on Gaana App in India is now easy. Big Media Kart is a leading Gaana App Advertising Agency in India and offers an easy yet affordable platform to choose from various options. With an expert staff, Big Media Kart provides you with the best advertising plan to start branding on Gaana all over India.

Big Media Kart lets you advertise on Gaana App in different cities such as

Advertising On Gaana In Delhi, Advertising On Gaana In Chandigarh, Advertising On Gaana In Mumbai, Advertising On Gaana In Jaipur, Advertising On Gaana In Bengaluru and other cities and states.

No matter how local is your brand, it’s easy to reach with the digital power of Gaana App Advertising. For instance, your Brand is based in Chandigarh and you want to just target the local audience of Chandigarh, you can do it by advertising on Gaana in Chandigarh using various filters available to you.

Still confused, Big Media Kart – The Best Gaana App Advertising Agency in India will help you to grab your targeted audience through a perfect customized & efficiently segmented ad plan.

Some Random Gaana App Facts:

  • Gaana App has over 200 Million+ Monthly Active UserBase.
  • 45 Minutes Average Session Time Per User.
  • Music in 21 Languages
  • 70% of users are less than 35 years old.

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Also Explore: TV Advertising Radio Advertising Outdoor Advertising Cinemas Advertising